As we enter 2019 bright eyed and hopeful, it is almost impossible to not reflect and reminisce on the year that has just passed us. For me, 2018 marked the end of my placement year working as a Regional Communications Content Intern at the Walt Disney Company, Ltd. in London, but also saw my love

Disclaimer: The author of this post is expressing their opinion, try not to be offended! We are well and truly living in Generation Snowflake. The term has undergone a curious journey to become the most combustible insults in this decade. It emerged a few years ago on American campuses as a means of criticising the hypersensitivity

At the tender age of 20 years old, one might ask what words of wisdom could a fresh-faced student have for a world of entrepreneurs? Well I can tell you that after turning 20 in June and going through a roller coaster of a year and seven months in business, that social media is your

When it comes to modern day businesses, Digital marketing is leaps and bounds ahead of all other forms of advertising. It’s expensive – companies are spending up to 1.5bn on Instagram alone – but its effectiveness means that big businesses have no hesitation in investing time, money and effort into it. So where’s all that money

Gemma Collins. “The GC”. Whatever you want to call her, she’s like Marmite. You either love her or hate her. And I love her. Here’s why. How many of you have scrolled through pages upon pages on Facebook called ‘Gemma Collins memes’, ‘Gemma Collins reactions’ or ‘Gemma Collins appreciation page’? How many of you have

Last week I attended an event on Creative Engagement by local digital marketing agency The Tomorrow Lab. It comprised of six speakers from a diverse range of backgrounds talking about branding, social media and marketing (there was also a lot of pizza and beer, but I promise that wasn’t my only motive for attending…). Although