I’m Conor McGrath, lecturer in public relations and lobbying in the School of Communication, Ulster University. Although I edit this group blog, most of the contributions are written by the students on our degree courses – Communication, Advertising and Marketing (CAM); Public Relations; and Communication Management and Public Relations – and our postgraduate course in Communication and Public Relations.

The students bring a wide variety of academic expertise and professional experience, and their posts deliver insight across the spectrum of public relations practice. They are the future of PR in Northern Ireland – and beyond.