Social media is often considered to be the domain of the young.  Every student has shared memes mocking inept parents struggling with technology, sharing embarrassing posts on Facebook and doing the unthinkable on TikTok, but what happens when the fight for the most powerful political post on earth is being contested and it’s votes, not

It’s been nearly 3 weeks since it was announced that Joe Biden was announced the 46th President of the United States to which he will be inaugurated on January 20th 2021. 3 weeks and roughly around 700 tweets later, current President Trump has STILL NOT fully accepted defeat. Sleepy Donald – Wake up Mr. Trump.

Way back in April when public displays of NHS appreciation were in their prime, 20-year-old NHS student nurse Lara Harper, found herself at the forefront of PR disaster by taking to Twitter to publicly ‘cancel’ fashion retailers Oh Polly. Things went wrong when the brand ran an exclusive competition to celebrate NHS staff working on

Sadly, it’s doesn’t. But the headline caught your eye didn’t it?  You might have heard the term ‘Fake news’ being thrown around lately, or perhaps from Donald Trump, as it is one of his favourite phrases! Fake news is essentially misinformation that is spread online as real news. I suppose you could say its big

As cliché as it sounds, watching Love Island is everyone’s guilty pleasure. It was only in the series past that I decided to give in and watch the show and I could now understand why my friends were all so engrossed and didn’t want our evening plans to surpass 9pm. For 8 weeks it was

“Twitter is the new melting pot of ideas, people, and disruptive innovation.” Audun Utengen, Co-founder of Symplur and the Healthcare Hashtag Project #PowerandInfluence Tweetchat One very high profile #PR tweetchat which took place on Wednesday 2 October 2019 was #PowerandInfluence founded by @EllaMinty who is Co-Chair of the Energy Leadership Platform @CIPR_UK, @ILM_UK Fellow, and

You aren’t to know this but, much like myself, my mum was also a mature student. When my siblings and I were growing up mum was studying Communication, Advertising and Marketing at the very institution where I’m now studying Communication Management and Public Relations. My point? Well, basically, what I’m saying is, when we were

As many of the posts on this blog have explored, social media can be an excellent tool for communicating with customers and promoting your brand. This, however, is dependent on how the brand utilises it. On Tuesday, October 17th, a Twitter user by the name of Heather Peacock (@heatherpea) posted an image of a sign