Yes, it’s that time of year again when every major retailer in the UK battles it out to become the nation’s favourite Christmas advert. Our TVs are flooded with emotional ads guarantee to tug at your heart strings or in extreme cases make you cry. But there’s really no point trying to avoid them because
Tag: Brands
Have you ever been to the Guinness Factory? I can now successfully say I have after convincing the girls into taking a trip down last weekend. (above- the must do Dublin Guinness Factory picture). It was a great day out and of course, we did not pass up the opportunity to go into the city
Since Christmas and the new year are on the way, I wanted to do a reflective series of blogposts. These will be my first ever entries, so to introduce myself, I am going to base them around something that I would claim to exceptional at – spending money. The first of the three best investments
Whether you love her or love to hate her, it’s impossible to ignore Kylie Jenner’s success. At just twenty years old, she became the youngest celebrity to feature on the Forbes 100 list earlier this year, with a staggering net worth of $41 million (£31 million.) To put that in context, I’m a year and
I am a massive makeup collector. New collections are my cocaine, new products get my heart pumping and when a new brand drops, you’ll be sure I am there on the launch date. My latest obsession is Rihanna’s new brand Fenty Beauty. Named after her family’s name, our RiRi has teamed up with the massive
When someone says the name Burger King what do you think of? Fast food, unhealthy food, convenience? But what about anti bullying? It is not a connection that I would have originally made myself however, as part of anti-bullying month Burger King did a PR stunt in an undisclosed restaurant in LA where hidden cameras
As I passively scrolled through my Twitter feed, I stumbled across a post regarding a situation that initially appeared somewhat passive. A few clicks later and I’m intrigued by a simple, yet subtly clever, PR move. For me, it is the fitting reminder that we, as PR practitioners, need to make the most of every
For the first time ever, shoppers are going to the web for most of their purchases. According to an annual survey conducted by comScore (SCOR, +0.62%) and UPS (UPS, -0.44%) shoppers now make 51% of their purchases online, compared to 48% in 2015 and 47% in 2014. Because of this major fact I thought why not share my online
As many of the posts on this blog have explored, social media can be an excellent tool for communicating with customers and promoting your brand. This, however, is dependent on how the brand utilises it. On Tuesday, October 17th, a Twitter user by the name of Heather Peacock (@heatherpea) posted an image of a sign
Chances are you haven’t heard of Carmilla, but the 220,000+ fans who successfully crowdfunded the series’ first feature film can certainly tell you a few things.