Mark Zuckerberg, founder and CEO of Facebook, testified before Congress on the 10th and 11th of April, amid the recent Cambridge Analytica scandal, where it was found that more than 87 million Americans’ personal data were sold and misused for advertising purposes. The five-hour-long sessions, where the members of the Senates’ and the Houses’ Committee
Charlie and the Chocolate Factory (starring Johnny Depp, obviously) has always been one of my favourite films- such a child at heart!! This version was released when I was nine. I would have been sitting in front of the TV drooling over all the delicious chocolate and sweets, desperately wanting little Charlie Bucket to
‘Wings’ by Macklemore narrates growing up in a society surrounded by consumerism. The rapper uses such thought provoking lyrics to express how as a culture, we spend unnecessary amounts of money buying expensive things that we think define our individuality, “Look at me, I’m a cool kid, I’m an individual”. Relating back to my
FOOTBALL VS PUBLIC RELATIONS Volume 1: Part III Crisis Management within Soccer Doeg said “what makes a problem into a crisis is the media or, in some instances, the likelihood of media attention…. It is when the media intervenes too early that a crisis ensues” and with the level of technology in this day
There are some advertising campaigns that people will always remember – Nike’s “Just do it” slogan, Coca Cola’s “Share a Coke with” campaign.. I have the feeling that Walkers latest PR drive will be as memorable as these. While studying CAM, I have started to become more aware of PR campaigns from many kinds of
At a time when the five Health Trusts in Northern Ireland need to make combined savings of up to £70 million in their health care budgets, it is understandable that people question where the NHS money is spent. A common debate is the NHS’ spending on Public Relations. PR is usually one of the areas
They say to work in PR you have to have the best of the best in communication skills. Now you can study these skills at university or on a night out, but nothing will teach you the art of communication better than a job that requires you to work face-to-face with the general public. As
We have all done it. Sat down on the sofa with some crisps or a cup of tea and pressed play with the intention of watching an episode of a new series your friend recommended on Netflix. Next thing you know, it is 5am and almost an entire season later. Do you have any regrets?
With podcasts becoming arguably one of the biggest resurrections of modern media, are they really worth the hype and should brands be weighing in on this platform? Podcasts were first introduced back in the 1980’s, then known as ‘audioblogging’ and have seen an incredibly slow rise to popular culture over the past 4 decades, eventually
Although I may not be a fitness fanatic nor play any sports (I once did, trust me), I am a huge follower of the GAA, both in my local club and county. In most recent years it has come to my attention the tremendous effects and benefits Public Relations has had on GAA and it