November 2019: cool evenings and pre COVID-19. At the time I was a second-year student at Ulster University (UU) waiting for an interview. The interview was to become the next Chartered Institute of Public Relations (CIPR) representative. My name is Lottie Kelly, and I was a CIPR student ambassador for UU 2019-2020. If you are unaware of
For added support, just chuck a ‘Rock’ at it. Years ago, before the introduction of social media, we all relied on the information provided to us by media outlets like television, tabloid, newspapers, radio and the like to help us understand the world and form our opinions. In the present day, the reliance on these
There is likely no one on this earth who has had a life similar to David Attenborough’s. He lived through a world war, was in the navy, has a knighthood and has won countless television awards. From whales to polar bears he has seen it all. Attenborough is now 94, and still wants to help
The Belfast born brand BPerfect Cosmetics owned by Brendan McDowell launched their first “Megastore” in CastleCourt Belfast on October 1st. This event was heavily promoted on social media across each of BPerfects online social media platforms, with former EastEnders star Jac Jossa attending to launch her first ever tan, tanning mit and facial tanner called
What even is normal anymore? We all miss the normality of our pre-pandemic lives, things we never imagined not being able to do. Like going to a nightclub, letting your ‘hair down’ dancing the night away to your favourite songs with your friends. Going to events, saving money for ages so you can see your
It’s no secret that Covid-19 had a massive impact on how businesses operate now, whether or not that’s adopting new business practices or cutting staff. It’s no secret either that some areas have been hit worse than others, especially if that area is the hospitality, events and entertainment industry. Hospitality and Tourism Sure many businesses
Scroll versus sleep? I recently watched The Social Dilemma and it left me feeling pretty hopeless. I thought I was pretty good at not being on my phone, putting it down at 11pm and trying not to lift it until 8am the next day. But the screen time reminder thinks otherwise. It likes to prod
Scroll versus sleep? I recently watched The Social Dilemma and it left me feeling pretty hopeless. I thought I was pretty good at not being on my phone, putting it down at 11pm and trying not to lift it until 8am the next day. But the screen time reminder thinks otherwise. It likes to prod
The golden doors opened and once again the stage was set. Out into the light stepped Donald Trump, he paused to enjoy the adulation while the watching cameras went into overdrive, or maybe that was just the sound of the White House PR machine ratcheting up another notch. A quick fist pump and he was
First off what actually is it? Put simply, out of home (OOH) advertising is any form of advertising you see in public places and therefore ‘out of your home.’ Examples of this can be found in train stations, grocery stores, on bus shelters etc. Living in a fast-paced, diverse and continuously evolving digital era means