I’ll admit, I’m a self-confessed Taylor Swift fan – I’m a ‘Swiftie’ – and yes, I’m proud of it. However, if you’re not a fan and have absolutely zero interest in her (or her cats or ‘squad’) then first of all: we can’t be friends. Second: don’t worry, this won’t be some typical fan-girl blog…
Tag: PR Campaigns
In today’s world, we are all (well most) social media savvy, right? Social media alike everything has critiques however we must appreciate this platform as a means of positive influence over peoples lives. Many of us are on social media for different reasons, including friends and family, professionally or just for fun! I know my
“Everything we want is on the other side of fear.” – George Addair. Thanks to Instagram’s savvy (but creepy) technology, posts we genuinely are interested in often appear on our ‘explore’ pages. This is usually pretty useful for me for four reasons; To look at healthy food I’ll probably never make To look at
WHAT DID DIOR DO WRONG IN THIS CAMPAIGN? Dior has successfully gotten international media coverage about their new Capture Youth product with the face of the product being Cara Delevingne. The response to Dior’s selection of a 25 year old model/actress, Delevingne, was definitely not the coverage or reaction that they expected. The target audience
When someone says the name Burger King what do you think of? Fast food, unhealthy food, convenience? But what about anti bullying? It is not a connection that I would have originally made myself however, as part of anti-bullying month Burger King did a PR stunt in an undisclosed restaurant in LA where hidden cameras
L’eau de Chris When Chris Hughes (one of this year’s Love Island stars, for those who managed to stay away) took to social media to announce he would be launching his first ever product with Topman last week it initially generated a lot of mixed reactions. The product called L’eau de Chris is described by