I remember waking up on the 25th of May 2020 thinking it would be another monotonous day in lockdown but it is a day that shocked millions around the world, the day George Floyd was murdered by members of the Minneapolis Police Department and the ensuing outrage as a result of this awful injustice which
Tag: Activism
Identifying and avoiding performative activism in PR. In an age where taking no stance is a stance in and of itself, how can companies show that they’re worth our time and money without alienating publics? Short answer: they can’t. An organisation can post a black tile on Instagram, but that has no meaning if employees
On the surface the beauty industry appears to simply arm customers with products to enhance their confidence, alter their appearance or provide a sense of glamour. But it has long been so much more than that. Dating back to the Suffragette movement, the use of red lipstick was a powerful political statement, arming women with