There are some advertising campaigns that people will always remember – Nike’s “Just do it” slogan, Coca Cola’s “Share a Coke with” campaign.. I have the feeling that Walkers latest PR drive will be as memorable as these. While studying CAM, I have started to become more aware of PR campaigns from many kinds of
Tag: Author – Daniel Lewis
As a final year student I am not alone in saying that coffee is an essential part of my day… Whether I am in uni and about to go to a lecture or I am in the library trying to make a start on an assignment, I NEED a coffee. Anyone who drinks coffee will
Whether Americans agree with it or not, Donald Trump was inaugurated as the 45th president of the United States. Growing up, I had always known Donald Trump to be this multi-millionaire business man. He had travelled around the world creating Trump resorts, golf courses and many other vastly expensive ventures. He was seen as